Formed in 2013, Litesprite is a group of industry professionals with a deep subject matter expertise in healthcare, data science, and building mobile and gaming experiences that emotionally resonate with people. We believe this is the path to achieve sustainable patient engagement. Games meet people where they are and move them along at their own pace and journey.
Swatee Surve, Founder & CEO, is a leader who has developed and launched disruptive technology-based healthcare businesses for Microsoft, Nike, T-Mobile, Premera Blue Cross and Eastman Kodak. These commercialization projects led to several patents including Nike's first wearable technology patents. Surve has an MBA from the University of Chicago, an MSME in Biomechanics from Pennsylvania State University, and a BS in Bioengineering from the University of Illinois at Chicago. She has been featured in international, national, and regional media outlets including Huffington Post, International Business Times, NPR’s KUOW’s Morning Edition, APM: Marketplace, VentureBeat, Kauffman Foundation, and iMedicalapps.
What drives her - “I’ve always been passionate about the intersection of technology and healthcare. I have been intrigued with the idea of technology helping people. I have worked in corporate research labs where my role was to identify and build healthcare businesses where emerging technology was foundational. For example, I was hired by Nike in 2001 to work on wearable technology and my patents were the company’s first in their IP portfolio in this area. In 2010 I was evangelizing the use of machine learning and big data in healthcare through my strategic development role at Microsoft Research.
As a healthcare technologist, I observed that individual motivation, not technology, was the key to improving a person’s health. As I started researching this area in 2011, I saw there were over 40 peer-reviewed research papers indicating that gaming could improve health outcomes – but there were no commercialization efforts. In my mind an end-to-end system approach – an effective marriage of technology that strengthens the patient-clinician relationship – was the key to making transformative change. Seeing this as an opportunity, I launched Litesprite.